5 Ways to Improve Your Current Resume
60"You have a great resume."
Those
were the words my wife heard recently after her first job search in
some time. She had an old resume that was pretty boring. You know the
type (you probably have one yourself right now). It starts out by
listing your experience, your education, your hobbies, your titles.
Only one problem with that - way too much YOU.
While
I believe resumes are slowly on their way out - it doesn't change the
fact that employers still request one. And, in today's job market they
get a LOT of them. So you have to stand out. Talking about yourself and
boring the employer to tears is NOT the way to do it.
Below are the basic steps I used to improve her resume, get her noticed and get her the job.
You can do the same.
1. Improve the Format
I've
had the best success when I've shortened people's resumes. Don't make
it a diatribe. Employers and executives are busy. The front and back of a
single sheet of high quality paper is plenty if you set it up right.
The
second format mistake - and it's a very common one - is to start out my
simply listing off your work experience. Instead it's much more
powerful to start out with what I like to call a Power Benefit
Statement. Essentially, it's a short paragraph at the top of your resume
that succinctly tells the reviewer why they should take the time to
look over the rest of your resume.
Because, I hate to tell you, that's the question they are asking themselves anyways. So you better help answer it right away.
The
benefit statement, as the name implies, also focuses on the employers
need - not yours. Show them how you can solve their problems. Of course,
the rest of your resume will prove, and follow up on your benefit
statement. But start out with a bang.
Are you applying for a position where there tends to be a lot of turnover or unreliable employees? Address it:
"Tired
of unreliable employees? Babysitting adults? Constant turnover and
stress? Let me help. I'm a [blank] qualified by 7 years of experience as a
[blank]..."
2. Learn to Tap Into Their Ultimate Desires
It
sometimes hurts client's feelings when I tell them that the employer
really doesn't care about them. But, what they do care about is what you
can do FOR them.
In
the benefit statement I gave you above you found out (either through
research or experience) what the employer's biggest need, desire,
frustration or fear was. Then, you addressed them by saying you could
solve or, at the very least, help those issues. Then, in the rest of
your resume you go on to prove your benefit statement.
But
be very careful not to just 'list' your experience. Turn everything
into benefits that the employer can relate to and satisfy their desires.
So,
rather than say, "I have a typing proficiency of 70 words per minute."
Ask yourself, why does the employer care? Well, they care because you
get work done faster. Which means they are less stressed and working
fewer hours. So, you could say, "Benefit from my typing proficiency of
70 words per minute which is 10% faster than industry norms. Get the
work you need done quicker and with less stress."
Granted,
that's probably not the best example in the world but you have to be
able to turn what it is that you bring to the table into a tangible
benefit for your employer.
3. Lose the Hobbies
Another
thing that might hurt your feelings. Yes, it's great that you have
hobbies. But, frankly, bluntly, employers don't care. Worse yet is that
this information takes up valuable real estate that could be much better
used to go over how you can benefit their organization. Unless it's a
company that sells knitting supplies or fishing lures, the fact that you
enjoy knitting or bass fishing is irrelevant.
4. Hit Hard - Show Confidence
As
with a lot of things in life, there is a fine line between confidence
and 'cockiness'. I advise you to walk right up to that line in your
resume. As I mentioned above, in today's work environment employers can
pick and choose more. And they want applicants who they know will be
able to take the bull by the horns and get the job done. Someone they
won't have to babysit and watch their every move for eight hours a day.
Are
you that kind of person? I hope so. And I hope you're not shy about
letting the employer know your confident in your abilities.
5. Start A Website
I
mentioned above that I think old fashioned resumes are going the way of
the Dodo Bird. While we aren't quite there yet it doesn't hurt to stay
ahead of the game.
So, what's ahead mean? It means starting a website.
Let's
not get into the technical aspects of starting a website right now
(there are all sorts of resources online to help you there). Instead,
think about everything you know about the subject at hand.
Let's
say your an accountant. I bet you know a heck of a lot about the
subject, right? If so, start writing about it on your blog. Better yet,
put together a short video and post it on YouTube.
Now,
after just a few months you're going to have a lot of your thoughts and
opinions on accounting floating through the internet. If you're any
good at all you'll start attracting attention. And then, something neat
happens. Instead of you chasing jobs people in the blogosphere start
taking a notice in you and approaching you .
You can see what a superior position this puts you into.
My
only warning is to start now. With more and more businessfolks headed
online it's imperative that you get an early start. You could also mix
in a Facebook Page and a Twitter account. You don't have to be some
social media whiz. Just include them as part of your marketing arsenal.
Did you post a new article on your blog? Great, put a link to it on your
Twitter and Facebook account.
Yes,
there are other things you can do to improve your resume and give
yourself a leg up in your job search. But these things are a pretty good
overview of how to improve things and should be a good start for you.







aw1219 Level 1 Commenter 13 months ago
Very great tips. Look forward to reading more.